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7 Popular Sales Pipeline Tools in 2024

Ajay Jay
February 26, 2024
5 min read

In the world of sales, an optimized pipeline is the lifeline of your business. It's the carefully curated process that guides a potential buyer from their first interaction with your brand all the way to the final purchase. To help businesses streamline and manage this crucial trajectory, we've compiled a list of the top seven sales pipeline tools to keep an eye on in 2024. Each tool has its unique aspects and strengths to cater to various business needs.

What defines a great sales pipeline tool? It's all about visibility, efficiency, and actionable insights. The best ones offer clear views of your sales funnel, speed up the sales process, and provide you with data that you can directly translate into strategy.

Without further ado, let's dive right into the top seven sales pipeline tools of 2024, and see how they can revolutionize your sales journey. Stay tuned in this article as we explore each tool and their defining features in depth.

1. Pipedrive  


What does it help with? Pipedrive supports your sales strategy with its visual interface that allows an overview of each deal's status, along with automation of tedious administrative duties. 

Key Features: Clear visual interface, automation features, mobile apps. 

Pricing: Basic plan starts at $12.50 per user per month, with premium plans offering advanced features. 

2. HubSpot’s Sales Hub  

Hubspot's Sales Hub

What does it help with? HubSpot’s Sales Hub is geared towards generating sales forecasts and personalized sales content using artificial intelligence. 

Key Features: CRM, AI-generated sales forecasts, integrated calling and email capabilities. 

Pricing: Free to start, with standard plan starting at $45 per month and provides more extensive features. 

3. Freshsales  


What does it help with? Freshsales can be a game-changer for small businesses and startups due to its AI-based lead scoring and integrated phone and email. 

Key Features: AI-based lead scoring, integrated phone and email, deal management. 

Pricing: Their base sprout plan is free with premium plans starting from $12 per user per month. 

4. Zoho CRM  

Zoho CRM

What does it help with? Zoho CRM can assist you in making tactical decisions by predicting sales trends based on the data you feed it. 

Key Features: AI assistant ZIA, workflow automation, real-time notifications. 

Pricing: Standard plan starts at $12 per user per month, with more expensive plans offering advanced features 

5. Salesforce  


What does it help with? Salesforce aids in managing leads, tracking interactions, and predicting sales. 

Key Features: Manage leads, track customer interactions, inbuilt AI Einstein 

Pricing: Packages start at $25 per user per month going up to $300 per user per month for the most advanced package. 

6. Insightly  


What does it help with? Insightly facilitates staying connected with important updates due to its seamless integration with frequently used web services and provides rich features for contact and project management. 

Key Features: Contact management, project management, integrations with Gmail, Outlook, and Google Calendar. 

Pricing: Starts at $29 per user per month, with expanding functionality for premium plans. 

7. Salesflare  


What does it help with? Salesflare is designed for small businesses or startups looking to streamline their sales processes with the help of automation. 

Key Features: Automation features, address book auto-filling, logging all interactions. 

Pricing: They offer a simple pricing scheme of $30 per user per month for full product access. 

Each of these tools is a powerhouse in its own right, offering unique features designed to streamline your sales process. But it's critical to keep in mind that all the fancy features in the world won't make a difference if they don't align with your team's workflow and business demands. 

So how do you make your choice? 

Always start by outlining your requirements. Determine how the tool will fit into your existing sales process. Do you need deep analytics to measure performance? Are you looking for integration capabilities with your current software stack? Maybe you need something user-friendly with excellent customer support.

  • Pipedrive is an excellent choice for small to medium-sized teams looking for a streamlined, user-friendly sales CRM.
  • HubSpot’s Sales Hub might be your go-to if you're seeking a robust suite of tools to complement your inbound marketing strategy.
  • Freshsales stands out with its powerful AI-driven insights and phone system integration.
  • Zoho CRM shines for businesses that need a highly customizable interface and end-to-end sales management.
  • Salesforce is the big guy on campus, offering unparalleled feature sets and scalability that can suit large enterprises.
  • Insightly is a great pick for project-focused sales pipelines needing strong project management features.
  • Finally, Salesflare is an ideal choice if you value automation and want software that will streamline your follow-ups and customer interactions.

The decision isn't something you should rush. Take advantage of demos and free trials to evaluate how each platform might work for you. It's also a wise move to research other companies similar to yours and see which tool they're using.

All of these top-tier tools are designed to streamline your sales efforts, help manage your customer relationships better, and ultimately boost your bottom line. The right choice could prove to be a game-changer for your business. Choose wisely, and may the sales be ever in your favor...

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